The Grand Experiment

Our views on producing corporate 3D animations and other marketing devices
in the spirit of continuous improvement. Plus, a good bit of lifestyle design too.

Category Archives : Online Marketing

How often should I redesign my website?

This is a common question at the beginning of a website project. “… and how often do you think a website needs to be re-designed?” Here’s my answer: Every 4 years   How do you get to that number – that it should be redesigned every 4 years? “It feels like we just did this. […]

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Control Your Stuff

An open letter to business owners: Have yer friggin logins and make sure you have control over them people! This statement has been made dozens of times in a customer transition period, “Email my marketing company. They have all of that.” Omg [facepalm]. You are telling me that you’ve given exclusive keys to the car […]

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Top 3 Reasons Why Your Website Isn’t Performing

In today’s world of digital marketing, it can be frustrating when your website just isn’t converting. For the amount of time and money it takes to maintain your site, it should be a key marketing tool, not background noise that eats up your time and energy. Luckily, most ineffective websites have the same issues. In fact, […]

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Three Types of Brand Strategy For Digital Marketing

Every business strives to earn brand loyalty. How do you get people to get to know your brand? How do you get customers to the point where they say, “I love that company?” When determining the best brand strategy to build up your brand, you need to incorporate some of the basic elements of marketing: segmentation and touch […]

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Digital Advertising Agency Overview

Sometimes those Facebook ads are annoying, sometimes they are fun, usually they are effective. Digital advertising companies are responsible for turning those ad dollars into real customers through online promotions and marketing. They are changing the way business is done by revolutionizing customer acquisition. SOCIAL Nowadays, everybody is spending their time snooping on their friends or […]

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Creative Marketing Ideas For Energy Companies

In a world of instant connectivity, the number of people who make purchasing decisions based on the information they get from the internet is increasing everyday. Social media, email, video and infographics have become vehicles for the energy industry to connect with customers and prospects. Reaching prospects is easy, but converting prospects into customers takes […]

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7 Foundational Digital Marketing Elements for Local Businesses

We get asked this waaaaaay too often. What can we do to drive more traffic to our location? And a lot of people are jumping to techniques that we’d call “Build” tactics. Before you build, you’ve gotta have Foundational stuff in place. First, you build the Foundation. Only, then do you Build on it. Finally, […]

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5 digital marketing trends to look out for in 2017

2016 saw many digital marketing changes as the world becomes more technology and social media focused. Here are the trends to watch out for in 2017 to make sure you continue to stay ahead of the curve: 1. Advertorials Advertorials are a combination of advertisements and editorial articles. They look like the work that the […]

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What is Marketing ROI?

Marketing Return On Investment or Marketing ROI is a calculation that uses the cost to complete an activity and the outcome of that activity. An important marketing metric to consider is the revenue to cost ratio to determine which marketing tactics will work best. The marketing cost can include content production costs, how much the company spends […]

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Important Marketing Metrics You Should Know

If you want your business to do better, there are certain topics you should know about. Our ebook, The Six Marketing Metrics Your Boss Actually Cares About, can help. It will teach you important metrics such as Customer Acquisition Cost, a metric that shows you the average amount your company spends when you get a new […]

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HandBuiltBrands, LLC

Former address:

  HandBuiltBrands, L.L.C.
  8375 Westview Dr
  Houston, Texas 77055

Current office and mailing address:

  The Cannon
  1336 Brittmoore Rd
  Houston, TX 77043


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